Privacy policy

Last updated: 6 Nov 2026

The short version: we use your details to get pickles to your door and, if you've said yes, to tell you about new drops by email or text. We never sell your data, and we never share your text message opt-in or phone number with anyone for their own marketing.

Who we are

This policy explains how [SUMMERHILLS GOURMET FOODS LTD, company number 15313962] ("Sexy Pickles", "we", "us") collects, uses and shares your personal information when you visit sexypickles.co.uk (the "Site"), buy from us, sign up to our emails or texts, or get in touch with us (together, the "Services").

We're the data controller for your personal information under UK data protection law, which includes the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and the Privacy and Electronic Communications Regulations (PECR).

Last updated: 6 November 2026.

What we collect

Information you give us

• Contact details: your name, address, email address and mobile number.
• Order information: billing and delivery address, what you bought, payment confirmation (we never see or store your full card details; our payment providers handle those).
• Account information: your login details if you create an account.
• Marketing preferences: whether you've signed up to emails or texts, and the record of that consent (see Text message marketing below).
• Messages to us: anything you include when you email us, use our contact form or message us on social media.

Information we collect automatically

When you use the Site, we and our service providers collect information about your device and how you use the Site, such as your browser type, IP address, pages viewed, products added to your basket and whether you open or click our emails and texts. We do this using cookies, pixels and similar technologies (see Cookies and location).

Information from others

We receive information from the companies that help us run the shop, such as Shopify (our e-commerce platform), our payment providers and Klaviyo (our email and text messaging platform).

Text message marketing

If you sign up to Sexy Pickles texts, we'll send you recurring marketing messages about promotions, offers and new product drops.

How you sign up. You opt in by entering your mobile number into one of our sign-up forms on the Site and confirming you want to receive texts. Signing up is optional and you never need to agree to texts to buy from us.

What we collect. Your mobile number and a record of your consent: the date and time you signed up, the form you used, and your IP address at the time. We also record which texts we send you and whether you click on them.

How we use it. Only to send you the marketing texts you've signed up for, to keep a record that you agreed to receive them, and to see which messages people find useful so we send better ones.

Who sends them. Our texts are sent through Klaviyo, which stores and processes your number on our behalf and under our instructions. Klaviyo isn't allowed to use your number for its own purposes.

How often. Message frequency varies. Your mobile network may charge you for receiving messages, depending on your plan.

How to stop. Reply STOP to any text at any time and you won't receive any more marketing texts from us. You can also email lyndsay@sexypickles.co.uk to unsubscribe. We'll send one final text confirming you've opted out.

We don't share it. Text messaging opt-in data and consent are never shared with or sold to any third parties for their marketing or any other purposes.

We use cookies to keep track of items you add to your basket, including when you leave without checking out. If you've signed up to texts, we use this to decide when to send you a basket reminder by text.

How we use your information

UK law says we need a legal reason (a "lawful basis") for each thing we do with your data. Here's what we do and why.

What we do	Lawful basis
Process payments, pack and post your order, handle returns, send order and delivery updates	Contract (we need it to fulfil your order)
Run your account	Contract
Send marketing texts	Consent (you can withdraw it any time by replying STOP)
Send marketing emails	Consent, or for existing customers, our legitimate interest in telling you about similar products (the "soft opt-in"). Every email has an unsubscribe link
Reply to your messages and give customer support	Legitimate interests (helping you)
Understand how the Site is used and improve it	Consent for non-essential cookies; legitimate interests for basic analytics
Prevent fraud and keep the Site secure	Legitimate interests (protecting you and us)
Keep financial records and meet other legal duties	Legal obligation

Cookies and location

Cookies. We use cookies and similar technologies from Shopify and Klaviyo. Some are essential to make the Site work, like keeping items in your basket and processing checkout. Others help us understand how people use the Site and which products they look at, so we can send more relevant emails and texts to people who've signed up. We only use non-essential cookies with your consent, which you can give or change through the cookie banner on the Site. You can also block or delete cookies in your browser settings, though parts of the Site may stop working properly. Shopify's cookie details are at shopify.com/legal/cookies.

Location. We don't use GPS or track your precise location. Shopify works out your approximate location (country and region) from your IP address when you visit the Site. We use it to show you the right currency and delivery options, to calculate shipping and tax, to help spot fraudulent orders, and to understand roughly where our visitors come from. Your delivery address is used only to send your order.

Who we share it with

We don't sell your personal information. We only share it with service providers who help us run the shop, and they can only use it to do that job for us:

• Shopify hosts the Site and processes orders.
• Payment providers (such as Shopify Payments and PayPal) take your payment.
• Klaviyo sends our marketing emails and texts.
• Couriers and delivery partners (such as Royal Mail) get your name, address and sometimes your phone number to deliver your order.

We may also share information if the law requires it, to protect our rights or prevent fraud, or if the business is sold or merged (in which case the new owner would have to follow this policy).

Text message data is excluded from all of the above. Text messaging originator opt-in data and consent will not be shared with any third parties.

International transfers

Some of our service providers, including Shopify and Klaviyo, store or process data outside the UK (for example in the US, Canada or the EU). When that happens, we make sure appropriate safeguards are in place, such as UK adequacy regulations, the UK Extension to the EU-US Data Privacy Framework, or the UK International Data Transfer Addendum to standard contractual clauses.

Security

We use reputable platforms with security measures to protect your data, and we limit who can access it. No system is 100% secure, so please don't send sensitive information to us by email.

How long we keep it

• Order and payment records: 6 years from the end of the financial year they relate to, because UK tax law requires it.
• Account information: until you ask us to close your account.
• Email and text marketing: for as long as you're subscribed. If you unsubscribe, we keep your email address or number on a suppression list so we don't contact you again by mistake, and keep a record of your consent and opt-out for up to 2 years to show we followed the rules.
• Customer support messages: up to 2 years after we last hear from you.

Your rights

Under UK data protection law you have the right to:

• ask for a copy of the personal information we hold about you
• ask us to correct anything that's wrong
• ask us to delete your information
• ask us to restrict or stop using it, including objecting to anything we do based on legitimate interests
• ask for your information in a format you can move to another company
• withdraw your consent at any time, for example by replying STOP to our texts or clicking unsubscribe in our emails

To use any of these rights, email lyndsay@sexypickles.co.uk. We may ask you to confirm your identity first. We'll reply within 1 month, and there's no charge in most cases.

Complaints

If you're unhappy with how we've handled your data, please tell us first and we'll try to put it right. You can also complain to the Information Commissioner's Office (ICO), the UK's data protection regulator, at ico.org.uk/make-a-complaint or on 0303 123 1113.

Children

The Services aren't aimed at children and we don't knowingly collect information from anyone under 16. If you think a child has given us their details, email us and we'll delete them.

Changes to this policy

We'll update this policy when how we use your data changes. The latest version will always be on this page, with the date at the top. If we make a big change, we'll let you know by email.

Contact us

Sexy Pickles, 124 City Road, London, EC1V 2NX

Email: lyndsay@sexypickles.co.uk